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SoFi Stock In Focus As Big Business Banking Expands Crypto Reach

JACK KELLOGGUPDATED APR. 13, 2026, 2:34 PM ET
Reviewed by Ellis Hobbsand Fact-checked by Matt Monaco

SoFi Technologies Inc. stocks have been trading up by 3.79 percent after upbeat fintech growth headlines bolstered investor confidence.

Candlestick Chart

Live Update At 14:33:34 EDT: On Monday, April 13, 2026 SoFi Technologies Inc. stock [NASDAQ: SOFI] is trending up by 3.79%! Discover the key drivers behind this movement as well as our expert analysis in the detailed breakdown below.

Quick Financial Overview

SOFI’s chart tells a clear story: steady grind higher with sharp intraday swings that active traders love. Over the last few weeks, SOFI has climbed from the mid‑$15s to close near $16.84, with multiple tests of the $16 area holding as support. That bounce zone has mattered. Every dip toward $15.50–$16.00 has attracted buyers.

On the intraday tape, SOFI has been stair‑stepping most of the day, pushing from around $16 at the open toward the high‑$16s into the afternoon. The 5‑minute candles show tight ranges and consistent higher lows — classic uptrend behavior where dip buyers are in control, not short sellers.

Fundamentals explain why traders are willing to lean long despite volatility. SoFi Technologies posted about $1.03B in quarterly revenue with strong growth, but margins and cash flow remain a work in progress. The company is profitable on paper, with roughly 13% net margin, yet still burns cash, posting about -$1.06B in free cash flow as it funds loan growth and tech build‑out. SOFI’s price‑to‑sales near 5.7 and a rich P/E around 43 keep this in “growth story” territory. For traders, that means momentum swings around news and earnings matter more than slow, steady value math.

Why Traders Are Watching SOFI Right Now

SOFI is back in the spotlight because it’s trying to do something most banks will not touch yet: blend fully regulated banking with always‑on crypto rails. The new SoFi Big Business Banking platform lets enterprises manage both fiat and digital assets — including the SoFiUSD stablecoin — under one roof, inside a nationally chartered bank. That alone separates SoFi Technologies from many fintech names still working through state‑by‑state charters or partner banks.

The tech angle matters. SoFi Big Business Banking runs on blockchains like Solana and uses 24/7 API‑based settlement. Corporate clients can move money and crypto around the clock instead of waiting for the old banking day to roll over. Early adoption by major crypto market makers, custodians, and Mastercard gives this real-world weight, not just a press‑release headline. When SOFI can show stable, fee‑driven revenue from big institutional flows, traders will start to assign more value to this side of the story.

At the same time, Wall Street is tapping the brakes. Keefe Bruyette kept an Underperform on SOFI with a $20 target even after the Big Business Banking launch, signaling skepticism around valuation and execution risk. Barclays cut its SOFI target from $28 to $18, and Wells Fargo nudged theirs down to $18 from $19 while holding Equal Weight. That cluster around $18–$20 tells traders where many pros see “fair value” in this tape.

Away from crypto, SoFi Technologies is pushing brand and customer acquisition with the Future Wealth Summit — a financial‑education tour across 30+ colleges during Financial Literacy Month, highlighted by a flagship Rutgers event and a “Fund Your Future” cash sweepstakes. That is a long game: hook students early on spending, credit‑building, and trading tools, then keep them in the SOFI ecosystem for years. None of this changes tomorrow’s chart alone, but it builds the foundation for future revenue streams that can justify today’s growth multiples.

More Breaking News

Conclusion

SOFI now sits at the crossroads of several powerful themes: digital assets, regulated banking, and Gen Z customer capture. The Big Business Banking platform shows SoFi Technologies is not just chasing retail accounts; it wants enterprise flows, stablecoin activity, and 24/7 settlement to become a real business line. That is higher risk, but also higher potential reward, especially with partners like Mastercard and major crypto firms already plugged in.

On the other side, three big‑name research desks have reset expectations. The $18–$20 price‑target band from Barclays, Wells Fargo, and Keefe Bruyette tells traders that the easy re‑rating higher might be over for now. With Q1 2026 earnings scheduled for 2026/04/29, the next big move in SOFI will likely come when the company updates the street on growth, credit quality, and early traction in Big Business Banking.

For active traders, this is classic watchlist material. SOFI has a clear technical range, strong news catalysts, and a crowd of skeptics and believers arguing in real time. That is the kind of setup Tim Sykes talks about when he says, “Patterns repeat because human nature doesn’t change — learn the pattern, trade the pattern, and always, always cut losses quickly.” As millionaire penny stock trader and teacher Tim Sykes, says, “Consistency is key in trading; don’t let emotions dictate your trades.”. This article is for educational and research purposes only, but the message is simple: study the SOFI pattern, respect risk, and let the chart and catalysts guide your trading plan.

This is stock news, not investment advice. Timothy Sykes News delivers real-time stock market news focused on key catalysts driving short-term price movements. Our content is tailored for active traders and investors seeking to capitalize on rapid price fluctuations, particularly in volatile sectors like penny stocks. Readers come to us for detailed coverage on earnings reports, mergers, FDA approvals, new contracts, and unusual trading volumes that can trigger significant short-term price action. Some users utilize our news to explain sudden stock movements, while others rely on it for diligent research into potential investment opportunities.

Dive deeper into the world of trading with Timothy Sykes, renowned for his expertise in penny stocks. Explore his top picks and discover the strategies that have propelled him to success with these articles:

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* Results are not typical and will vary from person to person. Making money trading stocks takes time, dedication, and hard work. There are inherent risks involved with investing in the stock market, including the loss of your investment. Past performance in the market is not indicative of future results. Any investment is at your own risk. See Terms of Service here

The available research on day trading suggests that most active traders lose money. Fees and overtrading are major contributors to these losses.

A 2000 study called “Trading is Hazardous to Your Wealth: The Common Stock Investment Performance of Individual Investors” evaluated 66,465 U.S. households that held stocks from 1991 to 1996. The households that traded most averaged an 11.4% annual return during a period where the overall market gained 17.9%. These lower returns were attributed to overconfidence.

A 2014 paper (revised 2019) titled “Learning Fast or Slow?” analyzed the complete transaction history of the Taiwan Stock Exchange between 1992 and 2006. It looked at the ongoing performance of day traders in this sample, and found that 97% of day traders can expect to lose money from trading, and more than 90% of all day trading volume can be traced to investors who predictably lose money. Additionally, it tied the behavior of gamblers and drivers who get more speeding tickets to overtrading, and cited studies showing that legalized gambling has an inverse effect on trading volume.

A 2019 research study (revised 2020) called “Day Trading for a Living?” observed 19,646 Brazilian futures contract traders who started day trading from 2013 to 2015, and recorded two years of their trading activity. The study authors found that 97% of traders with more than 300 days actively trading lost money, and only 1.1% earned more than the Brazilian minimum wage ($16 USD per day). They hypothesized that the greater returns shown in previous studies did not differentiate between frequent day traders and those who traded rarely, and that more frequent trading activity decreases the chance of profitability.

These studies show the wide variance of the available data on day trading profitability. One thing that seems clear from the research is that most day traders lose money .

Millionaire Media 66 W Flagler St. Ste. 900 Miami, FL 33130 United States (888) 878-3621 This is for information purposes only as Millionaire Media LLC nor Timothy Sykes is registered as a securities broker-dealer or an investment adviser. No information herein is intended as securities brokerage, investment, tax, accounting or legal advice, as an offer or solicitation of an offer to sell or buy, or as an endorsement, recommendation or sponsorship of any company, security or fund. Millionaire Media LLC and Timothy Sykes cannot and does not assess, verify or guarantee the adequacy, accuracy or completeness of any information, the suitability or profitability of any particular investment, or the potential value of any investment or informational source. The reader bears responsibility for his/her own investment research and decisions, should seek the advice of a qualified securities professional before making any investment, and investigate and fully understand any and all risks before investing. Millionaire Media LLC and Timothy Sykes in no way warrants the solvency, financial condition, or investment advisability of any of the securities mentioned in communications or websites. In addition, Millionaire Media LLC and Timothy Sykes accepts no liability whatsoever for any direct or consequential loss arising from any use of this information. This information is not intended to be used as the sole basis of any investment decision, nor should it be construed as advice designed to meet the investment needs of any particular investor. Past performance is not necessarily indicative of future returns.

Citations for Disclaimer

Barber, Brad M. and Odean, Terrance, Trading is Hazardous to Your Wealth: The Common Stock Investment Performance of Individual Investors. Available at SSRN: “Day Trading for a Living?”

Barber, Brad M. and Lee, Yi-Tsung and Liu, Yu-Jane and Odean, Terrance and Zhang, Ke, Learning Fast or Slow? (May 28, 2019). Forthcoming: Review of Asset Pricing Studies, Available at SSRN: “https://ssrn.com/abstract=2535636”

Chague, Fernando and De-Losso, Rodrigo and Giovannetti, Bruno, Day Trading for a Living? (June 11, 2020). Available at SSRN: “https://ssrn.com/abstract=3423101”